The two dominant AI content watermark standards — SynthID and C2PA — adoption broken down by modality, timeline, and camp. Same trust problem at different layers, heading toward coexistence rather than displacement. Plus EU Article 50's operational gaps and compliance gaming scenarios.
As AI-generated content becomes the default, trust infrastructure is splitting into content, personhood, and agent-identity tracks. Five markets, a 5-layer frame, five Big Tech camps, VC flows, and regulation — placed on a single plane.
The two dominant AI content watermark standards — SynthID and C2PA — adoption broken down by modality, timeline, and camp. Same trust problem at different layers, heading toward coexistence rather than displacement. Plus EU Article 50's operational gaps and compliance gaming scenarios.
As AI-generated content becomes the default, trust infrastructure is splitting into content, personhood, and agent-identity tracks. Five markets, a 5-layer frame, five Big Tech camps, VC flows, and regulation — placed on a single plane.